The Fundamentals of Building an Effective Loyalty Program

Revising your post-pandemic player’s club is critical in reviving player loyalty. Adjustments could have catastrophic results without proper evaluation, planning, and execution. In this two-hour workshop, we will review case studies and share fundamental steps you MUST take to realize a winning program for your most valuable players and your bottom line.

Two options: May 12, 2021 and July 28, 2021.


Vince Manfredi CEO, Manfredi Consulting

Vince Manfredi is a result oriented, collaborative marketing executive with 30+ years of consistently providing profitable solutions for Gaming and Hospitality companies. Manfredi reinvents himself as needs dictate. He has served in senior marketing positions for major gaming corporations, as a persuasive salesman of cutting edge casino marketing systems, as an inventor having co-authored numerous patents, and as a consultant, assisting casinos worldwide to improve profitability of their marketing and loyalty programs. Vince also sits on the advisory board of the California Council on Problem Gambling.

  • Individual participant

  • Individual participant


Billing Information

  • Visa
  • Mastercard
  • American Express
  • Discover
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